Long live the Sweet King

Sweet King - selection of random sweets in a scoop
December 12, 2023

Sweet King reclaims sugar throne with majestic delights

Sweet King, the beloved candy company set up by Cork entrepreneur Nathan Adams, is delighted to announce its triumphant return to the confectionery scene. The company has been successfully acquired by new ownership and is now fully prepared to embark on an exciting new chapter filled with delicious treats and innovative flavours.

Under the guidance of passionate and experienced entrepreneurs from Irish Soft Drinks Ltd, Sweet King is poised to recapture its position as a leading provider of delightful confections. Combining its rich heritage with fresh energy and ideas, the company aims to fulfil the sweetest desires of candy lovers across the nation once again. The business will continue its successful online business model offering gift boxes as well as American cereals, candy, and funky-flavoured soda drinks.

As Sweet King steps into this new era, customers can expect a revitalized focus on quality, taste, and innovation. The dedicated team behind the relaunch has been working diligently to refine existing recipes, develop exciting new products, and enhance manufacturing processes to guarantee delectable, high-quality sweets that will satisfy even the most discerning palates.

Sweet King - selection of random sweets in a scoop

“Today marks an exciting milestone for Sweet King” says Paul Corrigan. “We are thrilled to reintroduce this beloved brand to the market and begin sharing our passion for exceptional confections with candy enthusiasts everywhere. Our commitment to excellence remains unwavering, and we are confident that our products will bring joy and happiness to people’s lives.”

In addition to its core range of classic favourites, Sweet King is also planning to introduce a lineup of delectable new offerings to entice candy lovers of all ages. From innovative flavour combinations to indulgent textures, the company promises to keep taste buds tantalized and amazed with each bite.

As part of its relaunch, Sweet King will be investing in state-of-the-art production facilities and employing rigorous quality control measures to ensure that every piece of candy that leaves their premises surpasses the expectations of its esteemed customers.

Stay tuned for further updates on The Sweet King website and social media platforms regarding this eagerly anticipated relaunch and all the delightful treats that await.

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